Video/Motion

Video/Motion

Showreel of hands-on video editing and motion graphics projects.

Art Direction: Tree Pruning System

Art Direction: Tree Pruning System

Client: Fiskars. Art direction, master asset creation for new product launch. Mood boards, briefed and managed photo & video agencies for asset shoots. Collaborated with ad agency on visual ID and package concepts, finalized packaging internally.   Video production: The Diligent Company

Case Study: Premium Axe Launch

Case Study: Premium Axe Launch

Client: Fiskars Package design, visual ID for new product launch. Developed initial concepts w/Creative Director, published guidelines & template files, guided Finnish design agency on finalization.

Art Direction: Fiskars Pro

Art Direction: Fiskars Pro

Client: Fiskars Art direction, ad layouts, master asset creation. Briefed and managed photo & video agencies, directed annual asset shoots for new launches. Implemented template files to maintain consistency of digital & print ads.   Video production: The Diligent Company